Alexander Vreeland pays visit to Neele-Vat

It is always fun to show a customer around one of our warehouses where their goods are stored. Especially when they come from America. Here we are talking about Diana Vreeland's fragrances.

Alexander Vreeland (pictured above) wanted to carry on his grandmother's legacy in a profound way that would inspire people and leave a lasting impression, as she did. Vreeland has said, "I'm always amazed at how much my grandmother's spirit still drives people to do great things."

Diana Vreeland

Mrs. Vreeland loved fragrance and constantly refreshed herself with it - she believed it was important to present yourself impeccably and a signature scent was paramount. Scent for her was undoubtedly mysterious and romantic - something to ignite passion and create excitement. This inspiration led to the creation of Diana Vreeland Perfumes.

Supply Chain

Neele-Vat Logistics is proud to be part of Diana Vreeland's supply chain. We ship the goods from the US to Rotterdam. After the goods pass through customs, we store them in our warehouse to eventually deliver the perfumes to customers throughout Europe.